Geo Compliance is a methodology utilized by Baseline Business Geographics Inc. that combines asset management and compliance processes, such as field audits and inspections, with Location Intelligence principles. The policy and standards compliance audit process for distributed assets, such as business sites, business units, properties and retail locations is automated to manage the workflow of field resource and inspection activity scheduling, as well as the results analysis, with the utilization of Geographical Information Systems (GIS) and mobile technology, creating an efficient management system. Organizations with distributed retailer or site networks achieve store-level compliance with operational, sales and security standards to minimize risks and maximize sales.

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When we say “Location Intelligence,” we’re referring to the combination of spatial data (captured via GIS) and business data to gain insight into a specific organization and enhance business operations.

Our solutions use Location Intelligence to analyze relationships within your business data and use maps as visual tools for viewing, communicating and evaluating information.

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Baseline has made it easier for our staff to collect information in the field and is saving hours of data entry time when they return to the office. It has vastly improved the efficiency of our staff.

-Jay Merritt, Manager of Security and Compliance Operations, Atlantic Lottery Corporation

Thomas is a trusted advisor in the field of risk management and security & compliance in the Gaming and Lottery industry, where he works with organizations in the identification and implementation of security & compliance programs and solutions in support of player protection and operational excellence.

Thomas also provides executive leadership in the market and brand development for Baseline’s GIS/GPS and mobile technology supported Geo Compliance & Inspection solutions.

Thomas has over 25 years of international corporate experience, combining extensive technology and risk management expertise with strong business acumen. He spent the last six years with Atlantic Lottery, last in the role of Director of Security & Compliance, where he provided key leadership to the organization in security & compliance operational improvements, enabling Atlantic Lottery to be among the leaders in Lottery Security and Player Protection. For three years he has also represented Canada as Co-Chair on the World Lottery Association Security & Risk Management Committee (WLA SRMC) with the mandate to develop and propagate standards of integrity, security and player protection in the lottery and gaming industry on a global level.